Sharlene Richards
PRODUCER | WRITER | PRODUCTION COORDINATOR
PRODUCER | WRITER | PRODUCTION COORDINATOR
Viva La Marketing
Program Coordinator (2023 - now)
Freelance Producer (2020 - 2022)
Sharlene assists in the development of Coca-Cola-branded commercials by student filmmakers across the United States at 62 partnered univeristies. She provides strategic and creative feedback on content pitches to ensure alignment with Coca-Cola and theater partner brand guidelines. Sharlene also helps produce and develop several additional partner-branded projects on behalf of the program.
As Production Coordinator for the Coca-Cola Refreshing Films annual program, Sharlene handles several of the additional back-end logistics of running the program, such as budgets, payroll, financial reporting, travel coordination, database entry and management, archiving, researching, scheduling, and editorial assistance as needed.
GRAND PRIZE WINNER 2020
Two students are transported by the magic of Coca-Cola concessions to enjoy a night at the theaters.
2021 Southeast Student Emmy Winner - Best Commericial
2020 Coca-Cola Refreshing Films - Grand Prize Winner
Sharlene led production on this 30-second Regal Films / Coca-Cola-branded VFX commercial. She oversee story development, budget management, client communications, talent casting, and location logistics for a multi-location shoot with 100+ crew members
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Featured in Connect Savannah - September 2021; Featured in ZEISS Lenspire - December 2020; Featured in Savannah Now - August 2020; Featured in PR Newswire - July 2020; Featured in GTA Weekly - July 2020; Featured in WSAV-TV - July 2020; Featured in the Georgia Film Industry Resource - July 2020
The SCAD Production Office is a student-run and student-created organization devoted to in-person and online efforts to connect the filmmaking student body.
The SCAD Production Office hosts an online database encompassing students from Film, Production Design, and Sound Design at the SCAD Savannah College of Art & Design. The office also assists with information regarding permits, locations, or inquiries pertaining to shooting in the Chatham County area.
As a founder of SPO, Sharlene served as a student representative & speaker at SCAD events & functions from 2019 to 2021. "SPO" continues to exist on the SCAD Savannah campus today.
A SCADPro x Makana Mask collaboration to develop branded shorts with the goal of promoting mask safety and information to children and family audiences.
A SCADPro x Cobham AES collaboration to develop a brand film & secondary branding material (print, social) to introduce the Cobham AES brand to a commercial audience.
Production took place throughout the on-set of COVID-19.